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Web Site Development Approach... |
3. develop and test
Developing a site the correct way is one of the most important, and most often overlooked, elements of the process. How the site is coded impacts everything from search engine rankings to your ability to scale or change your site painlessly in the future. We optimize the code for every project so it won’t limit your ability to make site-wide changes or quickly add new sections. We also ensure that the site looks good across all major browsers and operating systems.
When your site launches, it will be 1.) easy for your visitors to use; 2.) easy to maintain and change; 3.) search-engine friendly; and 4.) flexible in order to handle any future expansion.
4. market and measure
Most web companies stop at step three; not us. Through proven marketing techniques, we help ensure that your new site will receive the "qualified" traffic necessary to get the desired results. We put systems in place that enable you to closely monitor all site traffic; individual marketing activities help you to improve the overall effectiveness of your online lead generation and sales activities.
Marketing activities and focus varies from client to client and within sales cycles; therefore, based on our earlier research, we build a custom marketing strategy that works for your organization and deliver to you ongoing reports that help explain and solidify the ROI of your online initiatives.
At Shashwat Technologies, our approach is to work with you to build custom, professional sites for businesses and organizations that attract them with the graphics, keep them with the content.
1) No templates...
2) No confusion...
3) No fact-free sites.
Your professional image in on the line. And so is ours. We are professional, responsive and focused on building a stand-out site for you.
Site Objectives: We begin by asking, "What is the purpose of your site?" Identifying: your target audience, the content they expect to find, and the objectives for the site, sets the direction of the design and content.
We evaluate competing web sites and work with you to identify required content and develop an intuitive information architecture (how the information is organized), content navigation and professional design. During a working session we map out with you the details of the content organization, navigation and design.
Branding: If you are at the beginning stages of developing your company identity, we can help you think through what your branding needs to communicate and craft logos, color schemes and other supporting media.
Design: After gathering these initial requirements from you, we draft several sample page layouts for your consideration. Our designs are focused on appealing graphics and intuitive navigation. Users expect certain site conventions and attributes to easily navigate sites. Maximum ease of use enables you to communicate with your target audience.
Content: While professional design sets the stage, Content is King. We draft information-rich content for your review. We write for the internet reader who is skimming for relevant information.
To make your site search engine friendly, we research and recommend pertinent meta data. And build that into every page.
Go Live! It's that quick. With dynamic design and compelling content, we publish your site.
Get Found: Our work is complete once we have secured reciprocal links for your site and submitted it to search engines, so you can be found.
Don't Wait. Our experienced team is ready to propel your business to the next level. We provide custom, professional web site design services for businesses and organizations in USA, Delhi, Pune, Noida India, UK and kathmandu Nepal.
Contact us for your Free Consultation today.
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